Image Ads – SCIWAY Specifications

Available Ad Sizes

  • Banner – 728 x 90 pixels

  • Box – 300 x 250 pixels

Acceptable File Types

  • GIF, JPG, and SWF

Flash and Animated GIF Specifications

  • Image ads must be served by SCIWAY.

  • If you are using Flash, a backup GIF must also be provided for non-flash users and mobile devices (50K max).

  • File Size: 50K max

  • Animation: 15 seconds max or 3 loops

  • Frame Rate: 18 frames per second max

  • No Audio, Video, or Expandable ads are allowed.

  • Clickthrough URL: Make sure you specify a clickthrough URL in your flash banner. Otherwise, our users will not be able to reach your site. The link should NOT open in a pop-up to allow compatibility with pop-up blockers. Please have your flash settings set to open the link in the same window.

  • Tracking Clicks: SCIWAY is not able to track click-through rates for Flash ads. Adobe has created a click-tracking method for Flash ads. You can learn about it at the Rich Media Advertising Resource Center.

  • Once the file is received, we will have your image online within 3 working days. We reserve the right to request changes.

  • For more information, please contact Robin at or 843-795-3951.

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