Banner Ads – SCIWAY Specifications
Available Ad Sizes
- IAB Leaderboard Banner – 728 x 90 pixels
- IAB Medium Rectangle – 300 x 250 pixels
Acceptable File Types
Flash and Animated GIF Specifications
- Image ads must be served by SCIWAY.
- File Size: 50K max
- Animation: 15 seconds max or 3 loops
- Frame Rate: 18 frames per second max
- No Audio, Video, or Expandable ads are allowed.
- We highly recommend your ad feature a non-white background so that it will "pop" on the page.
- If your ad has a light-colored background, it must be surrounded by a one-pixel border of a darker color. Please incorporate this border into your design and overall dimensions.
- If you are using Flash, a backup GIF must also be provided for non-flash users and mobile devices (50K max).
- If you are using Flash, you must code your destination URL into your file. The link cannot open in a pop-up window.
- If you are using Flash, SCIWAY will not be not able to track your click-through rates. Adobe has created a click-tracking method for Flash ads. You can learn about it at the Rich Media Advertising Resource Center.
- Once the file is received, we will have your banner online within 3 working days. We reserve the right to deny any artwork and to request changes.
- For more information, please contact Robin at firstname.lastname@example.org or 843-795-3951.
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